There is a new goal for Insurers: the better understanding of the expectations of Gen Y customers. Although they always worked to offer the best experience to their clients, the Customer Experience Index (CEI) showed that the Gen Y is less satisfied when compared to the other ones.
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The digital era has come upon us fairly rapidly, driven by the mobile technology revolution and smart devices. As with other major transformations, the initial response by insurers has been to introduce mobile apps as extensions to their web applications.
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According to a new report conducted by Forrester Research, a majority of decision makers surveyed understand the importance of the Internet of Things (IoT) and they are in the process of deploying IoT as part of their business strategy.
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If you think that the digital world is crowded now, wait until you see what’s going to happen in the next few years…
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The Internet of Things, which excludes PCs, tablets and smartphones, will grow to 26 billion units installed in 2020 representing an almost 30-fold increase from 0.9 billion in 2009, according to Gartner.
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The Internet of Things provides a wealth of new data, and an extraordinary set of opportunities and challenges.
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