There are over 3 billion people connected to the internet right now, via any kind of device and connection. The word “Digital” influences every part of our daily life, from the office to home.
The Internet of Things, which excludes PCs, tablets and smartphones, will grow to 26 billion units installed in 2020 representing an almost 30-fold increase from 0.9 billion in 2009, according to Gartner.
Social networking, mobile communications, cloud computing and information have been recognized by Gartner as “the Nexus of Forces”.
The overall scenario of the digital age is characterized by new communication patterns and new purchasing behaviours. The spread of smartphones and new mobile devices allows the “everywhere, anytime“ information fruition.